COM 439 - Integrated Marketing Communication Practicum: Pier601

Applied learning experience in a student-run integrated marketing communication (IMC) firm. Students research, plan, create, and execute IMC and media production projects and are responsible for promoting the Pier601 brand, meeting client needs, and identifying new clients. Emphasizes collaboration, responsibility, cross-functional teams, professional and ethical standards and norms.

Credit Hours: 3

Additional Restrictions/Requirements: Permission of instructor. Up to 9 credits applied to total credit hours, but a maximum of 3 credit hours will be applied to COM Studies major or Integrated Marketing Communication (IMC) certificate requirements.
University Studies: Explorations Beyond the Classroom
Course Repeatability: Course may be repeated. Maximum Repeatable Hours: 9 Repeat Limit: 2
Major Restriction COM Majors or Integrated Marketing Communication (IMC) Certificate

Click here for the class schedule. select Browse Course Catalog or Register for Classes.