Mar 27, 2023  
2020-2021 Graduate Catalogue 
2020-2021 Graduate Catalogue Archived Catalogue

COM 537 - Crisis Communication & Integrated Marketing Communication

Course Description: Overview of the theories and practices of crisis communication as they relate to branding and integrated marketing communication.

Credit Hours: 3

Corequisite Courses: None
Prerequisite Courses: COM 531
Additional Restrictions/ Requirements: None
Course Repeatability Course may be repeated Maximum Repeatable Hours: 3Repeat Limit: 2


Equivalent Courses: None
Undergraduate Crosslisting: None
Course Attribute: None

Click here for the Spring 2023 Class Schedule.