2020-2021 Undergraduate Catalogue Archived Catalogue
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INB 442 - International Marketing Focus is on the special framework in which international marketing is conducted. Influence of international institutions, culture, stage of economic development, geography and demography are covered. Emphasis on multinational marketing problems and opportunities in an ever-changing world.
Credit Hours: 3
Prerequisite Courses: INB 300 and MKT 340 Additional Restrictions/Requirements: Prerequisite courses and admission to Cameron School of Business. Crosslisting: MKT 442 Course Repeatability: Course may not be repeated. Maximum Repeatable Hours: 3
Click here for the Fall 2024 Class Schedule.
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