Apr 20, 2024  
2020-2021 Undergraduate Catalogue 
    
2020-2021 Undergraduate Catalogue Archived Catalogue

INB 442 - International Marketing


Focus is on the special framework in which international marketing is conducted. Influence of international institutions, culture, stage of economic development, geography and demography are covered. Emphasis on multinational marketing problems and opportunities in an ever-changing world.

Credit Hours: 3

Prerequisite Courses: INB 300  and MKT 340 
Additional Restrictions/Requirements: Prerequisite courses and admission to Cameron School of Business.
Crosslisting: MKT 442 
Course Repeatability: Course may not be repeated. Maximum Repeatable Hours: 3



Click here for the Fall 2024 Class Schedule.