Dec 21, 2024  
2016-2017 Undergraduate Catalogue 
    
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2016-2017 Undergraduate Catalogue Archived Catalogue

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COM 436 - Case Studies in IMC/PR/ADV

Credits: 3
Prerequisite: COM 334  or COM 338  or consent of instructor. Restricted to PCOM or COM majors who have met course pre-requisites.  Analysis of current cases in integrated marketing communication, public relations and advertising through the application of relevant theories, principles, and concepts in order to refine problem-solving and decision-making skills.Partially satisfies University Studies IV: Building Competencies/Writing Intensive.


Click here for the Spring 2025 Class Schedule.



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