Dec 26, 2024  
2014-15 Undergraduate Catalogue 
    
2014-15 Undergraduate Catalogue Archived Catalogue

MKT 448 - Sales Management

Credits: 3
Prerequisite: MKT 348  and admission to Cameron School of Business. Focus on developing and maintaining an effective sales organization. Emphasis on the role of the salesperson, motivating the sales force, and designing and implementing selling strategies.


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