2020-2021 Graduate Catalogue Archived Catalogue
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COM 537 - Crisis Communication & Integrated Marketing Communication
Course Description: Overview of the theories and practices of crisis communication as they relate to branding and integrated marketing communication.
Credit Hours: 3
Corequisite Courses: None
Prerequisite Courses: COM 531
Additional Restrictions/ Requirements: None
Course Repeatability Course may be repeated Maximum Repeatable Hours: 3Repeat Limit: 2
ADDITIONAL COURSE INFORMATION
Equivalent Courses: None
Undergraduate Crosslisting: None
Course Attribute: None
Click here for the Fall 2024 Class Schedule.
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