Apr 19, 2024  
2018-2019 Undergraduate Catalogue 
    
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2018-2019 Undergraduate Catalogue Archived Catalogue

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MKT 445 - Marketing Strategy

Credit Hours: 3
Prerequisite: MKT 343 , senior standing and completion of an additional 9 hours of upper division marketing courses. Concepts of Demand Analysis, formulating marketing strategy, establishing policies and procedures, coordinating marketing action, and evaluating performance.


Click here for the Fall 2024 Class Schedule.



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