Jan 02, 2025  
2018-2019 Undergraduate Catalogue 
    
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2018-2019 Undergraduate Catalogue Archived Catalogue

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MKT 345 - Sports Marketing

Credit Hours: 3
Prerequisite: MKT 340  and admission to Cameron School of Business. Examination of the application of marketing concepts to sports events and the use of sports as a marketing tool by other organizations. An emphasis on the use of sports within the total marketing mix.


Click here for the Spring 2025 Class Schedule.



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