Jan 27, 2023  
2012-2013 Undergraduate Catalogue 
2012-2013 Undergraduate Catalogue Archived Catalogue

MKT 444 - Internet Marketing

Credits: 3
Prerequisite MKT 340  and MIS 213  and admission to Cameron School of Business. Project oriented course designed to provide students with the technical and marketing skills required to manage and launch an effective Internet business strategy. Emphasis on the application of marketing principles and practices to web marketing and electronic commerce.

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