2020-2021 Undergraduate Catalogue Archived Catalogue
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MKT 346 - Retail Management
Examination of the principles and methods of retailing. Study of social, political, ethical, and economic environments. Emphasis on market segmentation, merchandising, and managerial control.
Credit Hours: 3
Prerequisite Courses: MKT 340
Additional Restrictions/Requirements: Prerequisite course and admission to Cameron School of Business.
Course Repeatability: Course may not be repeated. Maximum Repeatable Hours: 3
Click here for the Fall 2024 Class Schedule.
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