2017-2018 Undergraduate Catalogue Archived Catalogue
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MKT 348 - Professional Selling Credits: 3
Prerequisite: MKT 340 and admission to Cameron School of Business. Examination of the theory and practice of sales skills designed to provide a professional foundation to students who will be involved in professional selling careers. Includes fundamentals of professional selling with an emphasis on self-confidence, persuasive presentation of ideas and products, customer orientation, and other selling behaviors.
Click here for the Fall 2024 Class Schedule.
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