INB 442 - International Marketing Credits: 3
(MKT 442 ) Prerequisite: INB 300 and MKT 340 and admission to Cameron School of Business. Focus is on the special framework in which international marketing is conducted. Influence of international institutions, culture, stage of economic development, geography and demography are covered. Emphasis on multinational marketing problems and opportunities in an ever-changing world.
Click here for the Fall 2020 Class Schedule.